client

objective

design a Silverlight microsite promoting Xbox LIVE membership.

duties

· concepting & comping
· final design in Photoshop
· storyboarding character actions

collaboration

· Devon Harris: art direction
· Tadd Foote & Tito Pagan: 3D character animation
· VML: Silverlight implementation

notes

this microsite needed to describe the steps to joining Xbox LIVE plus the main benefits of a free subscription versus paid. The service allows Xbox users to connect with each other, which we conveyed using animated avatar characters (an omnipresent element of the Xbox experience) playing physical games together in a landscape that was also subtly animated.